We Understand our Customers

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We leverage artificial intelligence and big data to monitor credit risk in real-time whilst delivering an enhanced, targeted customer experience. 

Even in the absence of formal credit history, we can underwrite our customers based on their current risk profile using over 200 data points.

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AI Technology Infrastructure

1) Data Engineering: We collect commercially available consumer and lifestyle data sets to enrich our customer data profiles, increase loyalty and identify future customers.

2) Predictive Analytics: Our advanced data analytics identifies consumer segments that share demographics, beliefs and lifestyles and analyses behavioural traits that drive decisions.

3) Segmentation: Given the financial world’s high volume, accurate historical records and quantitative nature, few industries are better suited for AI technology.

Customer Delivery

1) Strict credit parameters can be verified real time 24/7, 365 days/year and approved in minutes.

2) Personalised products and services by customer segments: demographics, behaviour, attitudes, etc.

3) Personalised messages for each unique customer.

4) AI-enhanced customer experiences based on data analysis of customers’ attitudes and needs.

5) Regulatory compliance efficiency through real time risk analysis tools.

6) Product offerings continuously evolve based on customers’ and prospects’ needs.